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Shopify SEO mini-course, DAY 3: Title and Meta Description tag for the homepage

Time to implement: A few minutes

You thought we were done with this title and meta tag business didn't you. Well, we're really close, and as a reward for working so hard the last two days, today should only take you about five minutes, then you can get caught up on all the stuff you've been neglecting for the last two days (email, eating, Facebook, knitting, taxidermy, etc.).

For this one, we're going to head a bit deeper into the admin. At the bottom of the main admin menu you'll see "Settings," give it a click.
Settings

You should now be in your general store settings. You'll notice some familiar fields here.

![Store Details in admin] (http://d.pr/i/vfMT+)

Using the principles we've already learned, you'll want to set your homepage title and your homepage meta description. Now, your homepage SEO information is a bit different because you're describing your whole store here, not just the page, so write with that in mind.

I told you today was easy, and you've earned it. Tomorrow we'll be diving into another time-consuming, if easy one so get a good night's rest.


A little note about all this SEO work so far:

In order for this to all work, your Shopify theme needs to support it. Your theme probably does because the vast majority of themes (especially if you purchased one from the Shopify Theme Store) do, but just to be sure, you'll want to check.

Here's how to check: in your browser, open up one of the pages that you've worked with. Then in your browser you want to view the source which is the HTML code behind your page. This is generally available in a menu that pops up if you right click somewhere on the text of a page in your browser.
example of view source menu

Now, let's look at the HTML to see if your work is supported by your theme. You're looking for two things. First is the <title> tag, and next is the <meta name="description"> (I'll show examples below.) You want to make sure that they (1) exist and (2) have content that matches what you put into the admin page.

![example of seo tags in source] (http://d.pr/i/8arb+)

Don't worry if your code doesn't look exactly like this, as long as the tags are there, and the content within is correct, you're in good shape. As you can see in my example, my theme supports what I've done. If your theme does not properly support this, Shopify has a great technical tutorial on how to fix that, or you'll want to reach out to a Shopify Expert to help you if you're not comfortable touching the code behind your store.


TOC | Introduction | Day 1 | Day 2 | Day 3 | Day 4 | Day 5 | Day 6 | Day 7